[MarkR]

Really cannot see this being a success, the comments quoted (albeit via a jurno) don't smack of much knowledge when it comes to real world ops:

Airly, the start-up offering an all-you-can-fly service between Sydney and Melbourne, will now be using a jet as well as a turboprop to allow for faster trips.
The company, which aims to start flying by September, plans to introduce a Bombardier Learjet 45 for longer missions to work alongside the previously planned Beechcraft King Air 350.
Airly's all-you-can-fly membership, which costs $2550 a month, will also include shorter flights between Sydney and Canberra and Melbourne and Canberra.
Airly co-founder Luke Hampshire said prospective members had been satisfied with the King Air's comfort levels, but during a planning workshop with mentors and advisers the company decided it could provide greater time-saving to members with the same pricing structure by adding a Learjet.

"Other appealing factors include being able to fly higher than commercial airliners to avoid [bad] weather, but also explore longer flights that the King Air could not complete," Mr Hampshire said.

Read more: http://www.smh.com.au/business/aviat...#ixzz49eCEo7s0