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-   -   Tiger Airways changes logo & name. (http://www.yssyforum.net/board/showthread.php?t=9313)

Jayden Laing 3rd July 2013 08:36 AM

Tiger Airways changes logo & name.
 
Quote:

BUDGET carrier Tiger Airways is ditching its famous leaping tiger logo and undergoing a name change as part of a bid to bring the airline into a "new era".

The first aircraft flying under the new name, Tigerair, and colour is to be displayed in Melbourne this morning as CEO Rob Sharp reveals more details of the "revival" of the airline.

The previous tiger logo is being replaced with what the airline has called a "distinctive and contemporary new logo ... embodying the key elements of Tigerair's personality: warm, passionate and genuine". It spells out the airline's new name in grey writing, with some organe sections.

The airline is also unveiling a new-look website.

Full article & new logo here: http://mobile.news.com.au/travel/new...-1226673504751
I personally like the new logo design.

David Knudsen 3rd July 2013 11:12 AM

I don't mind it, looks very European to me.

Brandon Giacomin 3rd July 2013 11:13 AM

Looks like VH-VNQ is in the new titles, a photo can be found here.
http://australianaviation.com.au/201...irline-market/

Looks quite nice. New website looks good too!

Jacob L 3rd July 2013 11:16 AM

Agreed

The black and yellow works, maybe something different on the tail though????

JamesL 3rd July 2013 12:18 PM

Aircraft is VNQ operating MEL-ASP-MEL-CNS-MEL today

Michael R 3rd July 2013 04:01 PM

Certainly seem to have bounced back. Not too many negative comments form the travelling public anymore. If only they had rights to fly international routes from the Eastern States to the South Pacific.

Radi K 3rd July 2013 06:45 PM

LOL you always have to ask "why" .. must keep someone in middle management employed!

Thomas Collins 3rd July 2013 07:36 PM

New brand, same unprofitable business underneath...

D Chan 3rd July 2013 09:35 PM

the new brand's font don't match the tail all that well in my opinion, to me it's a bit of a mismatch of styles and to be honest they've used a boring font (the font itself hardly looks exciting) - they could've jazzed up the 'tiger' in the font with the tiger stripes

JamesL 4th July 2013 04:10 AM

Quote:

Originally Posted by Michael R (Post 83617)
Certainly seem to have bounced back. Not too many negative comments form the travelling public anymore. If only they had rights to fly international routes from the Eastern States to the South Pacific.

Oh but come this month they will ;)


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